It's time!
Let's get all the ducks in a row and get ready to start working together.
To simplify life as well as keep everything easy to find, we have collected all our prep information and guidance here.
Make a Greater Impact
We are excited to partner up with you!
The beauty of hiring us for your Brand + Website Design is that we are just as invested in your grand vision as you are.
We are about to get down into the nitty-gritty foundation of your business to start to create and build out your message, designs, colors to represent you in the best possible way and connect with your audience. And in the end, with metaphorical dirt under our nails, paint in our hair, our goal is that your business will thrive. Exciting stuff!
We want you to be as prepared as possible for these next 12 weeks or so, because it will feel like a whirlwind!
Even though Savanah our Project Manager will also be sending you an email that will give you most of this guidance we want to fully outline, what to expect from us, what we will need from you as well as a few other nuts and bolts. Our hope is to make this run as smoothly as possible.
Alright, well here we are, toes on the edge, let’s jump in!
Project Timeline
This is everything you can expect to see, need or be prepared to complete during our journey together.
Total Estimated Time: 12 Weeks
Phase One: Preparation
Total Estimated Time: 1 Week
Access
We will need access to quite a bit of things, such as:
Domain | Hosting | Email Marketing tool | Scheduling tool | Analytics
If you are not sure about these, do not fret, we will help guide you through it all.
Additionally, we will be sending you an invite to a Dropbox for your prepwork and an invite to Asana which is where we will be doing all of our reviews, commentary and revisions.
Workbook
Inspirational Images
Phase Two: Foundation
Total Estimated Time: 4 Weeks
Inspiration Board
After reviewing your workbook, bounced ideas and suggestions with you, done research as well as looked at your inspirational images, we will start with creating an Inspiration Board to ensure we are on the same page visually.
Brand Assets
We will begin to create your visual identity, everything from brand colors, logos to social media banners and profile images, so you have a cohesive look for your brand that extends beyond the screen.
Photography
Original photos just make everything better and help tie your site together. We will help you communicate to your photographer on what images you will need to fill your website and marketing materials with. These will create a deeper visual story that explains who you and your brand are. Start your efforts to find a photographer and shoot date as soon as possible, as this can take a little bit of time to find and organize. (Yes, we can also use stockphotos and have great resources to find good ones)
Phase Three: Build
Total Estimated Time: 5 Weeks
Copy
What and how you say things is important. This is the voice of your brand, we will help you be sure that it is saying what you mean concisely, while still getting the most out of your SEO, so your audience can be led right to you.
Website
Phase Four: Finalization
Back-end Review
Deliverables
Start waiting at the door (or email inbox) for your neatly tied-up package of your brand assets and full access to the website (with final payment). We also want to give you the opportunity to sign up for our Maintenance Program to protect and keep your site secure. I highly recommend staying on top of updates (even if it isn’t done by us) because it helps retain all of your site’s value. You do not want to end up with a lackluster or worse hacked site because of a missed checkup. #preventitivecare
Estimated Time You Can Expect to Spend
Total Estimated Time: 30 hours
Tools we will use
Asana is the project organizational tool we use to keep the many little tasks we go through in order. We aim to keep all conversation in here so we don’t have to search through emails and such to find what we are looking for. It keeps us all inline for all the tasks. You will receive an invitation for this tool that we need you to accept. This is how we will give your opinion on everything we work on.
We recommend using the board layout to easily see the full project and timeline and keep an eye in the inbox for notifications from us.
MAINTENANCE PROGRAM
Just like all good things in life, your website requires constant upkeep to stay fresh and malware free. We built your website with you and your clients in mind and want to ensure everyone gets the best experience. Our Maintenance Program ensures your site, and any updates, continue to run smoothly.
We have created four options so you can choose which program best suits you.
If you feel a little like we just pushed you in the pool, just remember this is where the fun is!
It is a lot right now because all the steps are being laid out, but hopefully that will help us set more clear expectations. A recommendation we have is to keep the memento going during the process, and before you know it, we will have your great vision realized.
As always, reach out if you need anything cleared up.